The PESTEL analysis discussed Earlier looked at the macro environmental elements influencing enterprise, but not the microenvironmental elements. On the list of microenvironmental variables are competitors, which happen to be addressed by a competitor analysis. The Rivals analysis of Pepsi-Lipton Brisk appears to be like in the direct and https://spencerqpagz.pages10.com/not-known-factual-statements-about-hbr-case-study-analysis-70199098